MEET THE CREATOR
Greetings. I am Julia Velcheva-Lutak, perfumer, blogger and founder of BY VELCHEVA brand. Perfumery is my passion! It’s an art that inspires me every day and one I sincerely wish to share with you.
My journey began with a deep love for aesthetics and the desire to create unique scents that convey emotions and memories. Through my fragrances, I aim to offer unforgettable and heartfelt experiences. I’m truly grateful to the more than 6 million followers who support me on social media and all those who visit this website. Your trust means the world to me. Every fragrance, post, and project is created to inspire you to express yourself and embrace your uniqueness.
BY VELCHEVA is a brand specializing in signature fragrances and exclusive olfactory solutions for homes, businesses, and commercial spaces.
With love,
Julia
BY VELCHEVA BRAND
BY VELCHEVA is a new solution in the field of home fragrances. We are confident that we will change your perception of what a fragrance can be.
Our project is supported by a broad team of true professionals. Each fragrance is a unique creation by the brand’s founder, perfumer, and fragrance designer Yulia Velcheva. We autonomously manage the production process for each of our product lines. Our brand’s office is located in Valencia, Spain. Here, the product goes through every stage of production, from fragrance development to packaging and transportation.
By choosing BY VELCHEVA, you are opting for the highest quality with a scientific approach to product formulations, as well as aesthetics and harmony. We package each order with great care and attention to every detail. We are confident that after experiencing our product line, you will definitely love them!
HOW TO CHOOSE A FRAGRANCE?
Many people believe that the best tactic for choosing a fragrance is trial and error, but that’s not quite true. You may not always have the desire or opportunity to order several different fragrances at once, and there’s no real need to do so. We offer you our guide to selecting a fragrance. With these recommendations, you can easily make a choice both offline and online.
So, we advise starting with determining your purpose. Ask yourself: why do I need a fragrance diffuser? This will determine the intensity of the fragrance you need and which notes in the composition to pay attention to. We can’t give more specific recommendations because you need to define the purpose and function of the fragrance yourself.
The most important point in choosing is intensity. It’s quite simple: if you want to create a specific ambiance or atmosphere, if it’s important for the fragrance to greet you with a strong presence, choose a diffuser with a high concentration of aromatic substances. If you prefer subtle, translucent trails, then you should look at fragrances with low intensity. The right choice, in this case, is especially important: this way you can truly, fully enjoy the fragrance.
Additionally, consider the size of your space and choose the diffuser volume accordingly.
You probably have a favourite perfume. In this case, it would be appropriate to focus on its notes and elements of its fragrance composition.
Don’t forget about your room’s interior. Often, it can help you decide on a home fragrance. For example, if your home or apartment is decorated in light tones with natural elements (stone, wood, granite, houseplants, etc.), then choose fragrances with plant-based, natural notes.
Finally, remember that there are different types of fragrance products. It’s also important to understand your goal here: for a lingering, subtle trail, choose a scented candle; for a continuous, intense fragrance throughout the room, choose a diffuser; for instant and lasting scenting, choose a room spray.
By following these recommendations, you will be able to select the perfect fragrance that will meet your needs and preferences.
